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SAN JOSE, Calif., May 21, 2019 (GLOBE NEWSWIRE) -- Grokker, the video-centric wellbeing solution employees love, today shared highlights from its recent success, building on the company’s 2018 momentum. Garnering increased attention from across the industry, delivering significant thought leadership and introducing new product features, Grokker continues to innovate wellbeing for global organizations seeking to enhance the employee experience.
Lorna Borenstein, Grokker founder and CEO, shared, “Over the last several months we’ve observed a shift in thinking, as companies and their employees look for a holistic approach to wellbeing. Grokker exists at this intersection, promoting increased engagement through our patented mix of health and wellbeing video, experts and community. Our innovative approach makes it easy for employees to take small consistent steps by delighting them with a highly personalized experience that feels like a fun consumer app and not like corporate HR software.”
Industry Accolades & Insights
With a finger on the pulse of wellbeing, Grokker received praise for both its inventive product and leadership. This includes being named a finalist in the forthcoming TekTonic Awards, which recognize innovation and disruption in the world of technology, and a leading Digital Innovator by Employee Benefits News, acknowledging those driving new technologies and making innovation possible, while Borenstein was named a top HR Technology Influencer by Human Resource Executive® magazine.
In addition to this recognition, Grokker delivered thought leadership resources dedicated to wellbeing, benefits and HR technology. After introducing the eagerly anticipated “Buyers Guide: Wellbeing in the Modern Workplace” early in the year, the company went on to publish an eBook titled, “The Culture Connection: Workforce Wellbeing and Your Organizational Success.” Grokker also presented on the current state of workplace wellbeing during the Health & Benefits Leadership Conference in Las Vegas and appeared on both HRExaminer Radio and DisrupTV. Additional appearances including National Business Group on Health and the HR Technology Conference and Exposition are scheduled for later in 2019.
Ongoing Product Expansion
Grokker also announced two new product features, “Daily Workout” and “Streaks,” designed to support sustained engagement at an individual and organizational level.
As an addition to Grokker’s extensive video content library, Daily Workout includes quick, effective workouts that can be completed in 15 minutes or less. Developed with on-the-go users in mind, Daily Workout offers low impact, mobile-first exercise routines, hosted by expert instructors that focus on different fitness goals such as upper body, core or cardio. The lightweight format makes the collection easy to view across devices, even in areas with poor connectivity. Email and app reminders provide users with a frictionless experience that eliminates the need for pre-planning or scheduling a workout.
Likewise, Grokker Streaks helps employees succeed at long-term goals through incremental change. The first of its kind engagement and inspiration feature uses opt-in digital reminders and daily rewards to keep employees on track while capturing personal records and achievements in their user profile. By reinforcing wins and celebrating consistency, Grokker Streaks inspires users to stay active and stick to their resolutions.
Borenstein concluded, “Grokker strives to motivate, engage and connect employees, anywhere, any time. Our work these last few months reflects that mission, and we intend to carry that forward in the months and years to come.”
Grokker is the video-centric wellbeing solution that employees love. The patented solution combines proprietary HD videos available anywhere, anytime, on any device, with the support of an active community where employees engage with experts and motivate one another. Whether launching a new wellbeing initiative or augmenting an existing platform, Grokker works to inspire employees and delivers real results. Learn more at grokker.com/employers.
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