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New Brand Strategy Reflects the Company's Focus on Solutions Integration
SAN JOSE, CA --(Marketwired - January 12, 2016) - Advantel Networks, a premier technology service provider, announced today the launch of its new corporate brand strategy and redesigned website. The new brand identity reflects the company's unique solutions integration approach and supports the company's overall core values.
"Advantel is the solutions integrator that brings technology together and makes it all work," said Tom Brueck, Vice President of Business Development and Marketing. "Our standards are higher. Our experience runs deeper. Our partners are leaders. At Advantel, we treat BEST as a practice."
To support its new brand identity efforts, Advantel's redesigned website showcases the company's skill and passion of its employees and key competitive strengths as a top-notch solutions integrator. The new logo takes a warm, humanist design approach, underscoring the company's team spirit, confidence and personal touch.
The visually powerful red-orange color of the logo, called "Golden Gate Bridge Orange," is an essential part of Advantel's brand identity and is a symbol of the company's strong connection to its Bay Area headquarters and California roots.
"Our goal with the new brand strategy was to focus on Advantel's key point of difference -- our people," said Chris Atha, Vice President of Sales at Advantel Networks. "No other brand in our space can match our team's commitment to meeting critical business needs, or our people for their knowledge, expertise, and relentless desire and dedication to get it done."
About Advantel Networks
Advantel™ Networks is a premier technology provider that designs, implements and maintains powerful converged communication and data network solutions to businesses worldwide. For over 30 years, Advantel Networks has focused on reducing infrastructure costs and simplifying IT administration for SMB to Fortune 100 enterprises. Our company delivers critical business solutions and services, such as Security, Data Centers, Storage and Virtualization, Unified Communications, Contact Centers, Cloud, and Integrated and Managed Services. Advantel was recently named to The Channel Company's CRN Solution Provider 500 list, underscoring its value in the IT landscape. For more information, visit advantel.com.